One more thing about "elitism."
What is most interesting, and least mentioned, in any discussion of this or that candidate's supposed "elitism" is the profound condescension it often shows toward the knowledge of the Average Man.
Take, for instance, the Arugula Libel.
Last year, Obama was addressing some Iowans and he said: "Anybody gone into Whole Foods lately and see what they charge for arugula?" he asked. "I mean, they're charging a lot of money for this stuff."
This was taken as evidence of Obama's "elitism," that he is out of touch because he was talking about a supposedly exotic vegetable and a high-end supermarket in Jus' Folks Iowa. "Doesn't he know," went the response from the opinion factories of the East, "they only grow corn in Iowa and shop at the Hy-Vee, which certainly wouldn't stock something as highfalutin as arugula?"
The sentiment was repeated in today's Wall Street Journal by John Fund:
Democrats have been worrying about defending Mr. Obama's highly liberal voting record in a general election. Now they need to fret that he makes too many mistakes, from ignoring the Rev. Wright time bomb until the videotapes blew up in front of him, to his careless condescension towards salt-of-the-earth Democrats. Mr. Obama has a tendency to make such cultural miscues. Speaking to small-town voters in Iowa last year, he asked, "Anybody gone into Whole Foods lately and see what they charge for arugula?"
Michelle Malkin, who long ago abandoned all debate tactics but the ad hominem smear, ran with the Arugula Libel, even producing a cute faux-poster depicting Obama with an arugula leaf.
This would all be real trouble for Obama if Americans actually were as stupid and parochial as writers like Fund and Malkin believe they are. But they are not. Arugula, far from exotic, is grown in Iowa and is widely available at supermarkets and farmers' markets in the state. You can even get it at the Hy-Vee. If you're in Ames, you can buy arugula at the farmers' market there. In Mingo? Head to Cleverly Farms, which has abundant arugula.
It is also telling that no article quoting Obama's arugula remark provides any context. Was he just bullshitting with the crowd about the price of foodstuffs? Or could it be that he knew farmers in Iowa grow arugula, and was trying, despite the constant clatter of nonsense he needs to speak over, to talk to them about their business, how generally they don't make a lot of money on their crops while companies like Whole Foods charge whatever they can get in a given market for their produce? I guess we'll never know, because long ago "reporters" decided the remark could only be used to characterize Obama as a salad snob.
Do these guys even know what they're doing? Do they even stop to think that maybe, just maybe, despite it's several syllables, most Americans know what arugula is? And that by pretending to be shocked that a candidate would be so out-of-touch as to mention the leafy green in Iowa, they are insulting the intelligence of the American Everymen they are usually trying so hard to impress?
The right-wing disinformation apparatus, and the pathetic individuals in the press and on television who continue to be intimidated by it—for example, everyone on CNN—have already settled on their tale of Obama, and, surprise, it sounds just like the tale of Kerry, which sounded just like the tales of Dukakis and Mondale. He's an "elitist." He likes fancy things plain folks don't get to have, like wine and salads not made of iceberg lettuce.
If only the Democrats were smart enough to put out there a true man of the people. A heroic brush-clearer like George W. Bush, or an honest-to-God cowboy like Ronald Reagan. The Democrats just don't understand regular folks.
It's starting to feel like a long, long way to November.
Addendum
Credit where it's due: Thomas Frank discusses at-length the Latte Libel in his amazing book, What's the Matter with Kansas? Obviously, the term was the inspiration for the Arugula Libel.
—Douglas Carlucci




